Travel to well-known destinations, everyone takes the same image. The Leaning Tower of Pisa, left, was taken during a digital photography workshop in Italy. I suggested to my client – “Why don’t we photograph Pisa?”. The reply was that “everyone has that image; we don’t want to take the same images as everyone else.” The very fact that everyone has photographed Pisa is exactly WHY we need to photograph it. The purpose of my digital photography workshops is to teach how to create unique and artistic statements. I said, “prove to your clients that you can make well known travel locations look really different, beautiful and unique and it will give them the confidence you can do the same with their travel projects”. – The problem with photography now, is that digital cameras are so easy to use and create such high quality images for little or no effort – that all photographs now look the same – as if taken by the same photographer.
Digital photography has now moved creating the final image, from the camera stage to being the product of digital imaging software. Software using sliders provide a degree of freedom and creativity, but in return for that ease of use, you are very restricted in what you can create. Adobe Photoshop allows total creative control and freedom; the stage that you can be creative and make your photographs look unique. Using principals used by the old master painters for hundreds of years, my landscape photography workshops teach you how to first collect the digital assets, then create a photograph with a foundation layer of technical perfection. Next the photograph is transformed to create an optical illusion of a landscape with light and a three-dimensional quality. Lastly, all the aesthetic qualities are added that give your images a personal identity. All taught in a simple and easy to learn, step-by-step workflow from camera to print.
“Nowadays, the photographer that masters retouching, is the photographer that will stand out. David Osborn, London”